Understanding the Developer

Who they are, how they think, and more

If you’re like most developer marketers, you probably haven’t worked as a developer. But you are tasked with marketing to them, so you need to get up to speed quickly.

In this multi-page infographic, we’ve compiled the most interesting data from multiple sources to help you understand who developers are, what they are thinking, and what kind of authority they have.

You'll learn:

  • The languages and tools developers are working with.
  • How critical the C-suite views developer talent.
  • How much influence they have.
  • The industry topics they are reading about.